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Blog with confidence. How & Why your organisation needs to be doing it.

In this world of up to the minute information, user participation and conversational communication, you may wonder if there is still a role for the traditional website? The answer is certainly yes. But in order to keep pace you almost certainly need to modernise it by integrating a blog. Why is a blog important and how do you create a successful one? Read the rest of this entry »

Limited time price promotion on email marketing

Keeping in touch with your prospects, clients, supporters and influencers is vitally important. Despite the ever growing number of ways you can do this, email continues to deliver consistently high return on investment. Whether you are new to email marketing or a seasoned professional; SimpleMailer is the perfect tool to support you. And with our special July price promotion it is available at a staggeringly low price…

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Augmenting your reality or just cluttering your space?

We seem to hear a lot about augmented reality these days. Perhaps not as much as 3d cinema or more recently the World Cup… but still quite a lot. What is all the fuss about and is anyone really doing anything interesting and valuable with augmented reality yet? Come to that what is augmented reality?

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iPhone 4 Antenna song

This just sums up the recent unwarranted criticism of Apple perfectly, so thought it was worth sharing.

Social Recruitment or Social Discrimination?

Increasingly Social Media (SoMe) is being seen as a corporate resource and not just the domain of the marketing and communications team. After Marketing, HR have been one of the first departments to adopt SoMe, and for good reason. Not only do HR need to be concerned about employees SoMe usage, they also potentially have an important new resource to enhance to the recruitment process. But could using SoMe as part of the selection process, specifically candidate screening, turn out to be a problem? Read the rest of this entry »

Client Comments

I felt as if I was being guided by a professional who could do that very tricky thing: convert what you think you want into a sophisticated highly relevant ‚web presence.

Chris Yates
Chris Yates Associates

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